Mirvac Appoints North America Market Sales Rep
APRIL 15, 2008. Mirvac Hotels & Resorts is pleased to announce the appointment of Mike Smith as their North America Market Sales Representative, commencing 1 May 2008.
Mike Smith is the Principal and President of Southern Hemisphere Representation Incorporated, a tourism marketing organisation, based in Los Angeles California, which provides representation services to international destinations and tourism products in North America.
Through his company, Southern Hemisphere Representation Incorporated, Mike will be responsible for growing the sales opportunities for Mirvac's 40 properties across Australia, New Zealand and the South Pacific. He will work closely with the Sydney head office sales team, reporting to Pat Monneron - Group Sales Manager Leisure.
Mike has almost 30 years experience in the Tourism industry, with the majority of his career devoted to promoting outbound travel from North America to Australia.
Mirvac Hotels & Resorts CEO, Andrew Turner said "As Mirvac Hotels & Resorts rapidly expands its portfolio of 4 and 5 star properties, it is necessary to expand sales and marketing activities to raise awareness of our hotels and resorts and increase the level of training provided to our key agency partners in these vital markets".
"The appointment of Mike Smith will assist us to service the North America market, which will be instrumental in continuing already established relationships and growing new markets. "This will complement the sales and marketing activities of our Australian, New Zealand and Vanuatu properties across continental Europe, Great Britain, Ireland and now North America," he added.
Mirvac Hotels & Resorts currently boast 40 stunning beachside, coastal, CBD and country retreat properties throughout Australia, New Zealand and the South Pacific, operating under such well known brands as Quay Grand, The Como, Quay West Hotels & Resorts, Sea Temple Hotels & Resorts, Cairns International, Sydney Marriott Hotel, The Sebel Hotels & Resorts, The Sebel Residence and Citigate Hotels.
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