Cendyn and Trump Win Adrian Gold for Web Marketing
Trump Corporate Website Takes Honors for Design, Usability, Results
BOCA RATON, FL, December 15, 2009 - Cendyn, a leading provider of online marketing solutions, announced today that its development of The Trump Organization's website won a 2009 Gold Adrian Award from the Hospitality Sales and Marketing Association International (HSMAI). Honoring the year's best advertising, public relations, and web marketing campaigns, the awards will be presented at HSMAI's annual Adrian Awards Gala on February 1, 2010, at the New York Marriott Marquis.
Of 1,100 entries, HSMAI awarded 33 web marketing gold awards, 37 advertising gold awards, and 53 public relations gold awards. Gold Adrian Award winners become finalists for Platinum Adrian Awards, and the coveted “Best of Show,” both announced at the Adrian Awards Gala.
“A well designed website is essential to a company's success in today's business climate and we value the opportunity to work with high caliber companies such as The Trump Organization,” said Charles Deyo, president of Cendyn. “We are grateful to HSMAI for the Gold Adrian Award for our team's web marketing work with Trump.”
“Our website is more than the signature of our company on the Internet,” said Michael Martin, VP of Interactive for The Trump Organization. “It is a web engine that effectively markets the diverse portfolio we offer, from hotels to real estate, entertainment, and publications. Cendyn interpreted our vision and developed a website with the flexibility to adapt to changing market trends and incorporate new interactive technologies as needed.”
Cendyn also received 11 additional awards from HSMAI for its work on other travel industry websites, email marketing and multimedia tours. “The entries we received this year showcased the high level of creativity, innovation and aptitude from travel-related industry and agency professionals,” said Fran Brasseux, executive vice president of HSMAI.