Public Relations Expert Vanessa Horwell Joins HotelExecutive.com as Contributing Editor to the Hotel Business Review

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. May 31, 2011

FOR IMMEDIATE RELEASE

SAN FRANCISCO, CA, May 31, 2011 -- HotelExecutive.com, the leading online hotel industry business resource is pleased to announce that Vanessa Horwell has joined the journal as a contributing editor to the publication's primary business journal, the Hotel Business Review.

Ms. Horwell is the founder and Chief Visibility Officer of ThinkInk and TravelInk'd, a communications firm that specializes in creating visibility, building relationships, and increasing customer engagement and business opportunities. Ms. Horwell works with travel and technology companies in North America, EMEA and Asia-Pac, developing media campaigns, bridging contacts between clients and industry influencers, cross promoting through industry networks, building relationships with influencers, and increasing clients' visibility through a unique style of public relations.

Horwell "I am really excited to join the Hotel Business Review Board,” said Ms. Horwell. “The industry is embracing a new era of innovation and technological breakthroughs that hoteliers need an active resource such as Hotel Business Review to keep them on the cutting-edge. I am pleased to contribute to such a well-regarded industry publication, and share my insights and knowledge with readers.”

“We are thrilled to have Vanessa on our editorial board,” said Benedict Cummins, CEO and Founder of HotelExecutive.com. “She provides us with expertise throughout a variety of fields. She is very familiar with the cutting-edge technologies emerging in the hotel and travel industries, and her reputation for delivering high quality and high-value media relations is outstanding. Vanessa will provide readers with valuable inside information on applying a unique blend of public relations and marketing techniques to engage the hotel customer.”

As well as her expertise in PR, Ms. Horwell is widely recognized in the field of mobile marketing through her ongoing column in the mobile industry resource, Mobile Marketer, the Director of PR for the Heartland Mobile Council (HMC) in North America, being named to the Mobile Women to Watch 2010 for her contributions to mobile advertising, marketing and media in 2010, and her ongoing work with a number of leading mobile companies in North America and Canada.

About ThinkInk and TravelInk'd

ThinkInk and TravelInk'd is a full service public relations and visibility firm dedicated to hotels, travel, technology, mobile, media and innovation. Headquartered in Miami with offices in Dallas, Toronto, London and Brisbane, our purpose is to help build reputations and relationships for our clients - with media, potential customers and partners; to tell their stories to the world, and to make them visible where it counts most by using today's tactics, to meet the needs of today's organizations, news media and consumers. For more information, please visit www.thinkinkpr.com and www.travelinkd.com

About the Hotel Business Review

For nearly 15 years, the Hotel Business Review journal has been a leading online resource for hotel executives, providing white papers on best practices in hotel management and operations. With a dedicated board of more than 300 contributing editors - some of the most recognizable names in hotels - the Hotel Business Review maintains a progressive flow of exclusive content every week, so that owners, operators, senior executives, investors and developers can stay informed on the constant changes in the hotel industry. To subscribe click on http://www.hotelexecutive.com/subscribe

Contact:
Vanessa Horwell
ThinkInk PR
305-749-5342 x 232
http://www.thinkinkpr.com

Dan French
HotelExecutive.com
800-626-1057
http://www.HotelExecutive.com