Hotels and Resorts Adopting to New Facebook Timeline Layout

VIZERGY® Offers New Timeline Products to Make Transition Easy

• 
  SAVE
• 
  SHARE
• 
  TEXT SIZE
• 
  PRINT
• 
  COMMENT
• 
  PDF

. April 12, 2012

Jacksonville, FL - April 11, 2012 - To help hoteliers adapt to and benefit from Facebook Timeline, VIZERGY, a hospitality digital marketing leader, has several new Timeline products. Each product is centered on imagery, as Timeline pages emphasize larger photos as main content. With the often short attention span of travel shoppers and countless sites visited during research, large custom created images serve to form a longer lasting impression of hotels, benefitting both parties.

VIZERGY's new Timeline offerings, all created to help hotels seamlessly adapt to Timeline, enhance engagement and make impressions that send consumers down the path of making direct online bookings, are:

• Cover Image Set - The first thing visitors see, properties can best show off their property with custom, integrated cover image, tagline and profile picture sets.

• Property Showcase Images - Custom built images placed on Timeline to highlight only properties' best photos.

• Promotional Images - Allow properties to better promote special offers and drive bookings via Facebook.

• Cover Photos - Designed specifically so that Facebook fans can download and share on their own Timelines, creating more social real-estate for hotels.

“Since Facebook has become such a key communication and marketing channel for almost all hotels, it's imperative that we offer new products that let hoteliers take advantage of Facebook's Timeline evolution,” says Lisa Klueppel, VIZERGY's Director of Online Acquisition Marketing. “Our experienced social team is excited about the development of these products, and is already witnessing their effectiveness on several of our clients' Timelines.”

About VIZERGY

VIZERGY is an award-winning website development and Internet marketing company specializing in providing innovative digital solutions for the hospitality industry. VIZERGY offers complete web presence management, including website design, mobile design, search marketing, email marketing, reservation services and social media strategies that help hoteliers turn their website into their most-effective distribution channel. Helping drive online revenue since 1998, the company has propelled thousands of branded and independent hotels, resorts and property management groups to success.

For more information on VIZERGY and its services, please visit vizergy.com, call William Bellis at 904.389.1130 Ext. 171 or email william.b@vizergy.com. Join us on Facebook, Twitter and LinkedIn.