Wyndham Hotel Group Amplifies Global Digital Marketing Efforts With New Appointment
PARSIPPANY, NJ. August 25, 2015 - In support of the company's efforts to optimize online presence, revolutionize digital strategy and expand ecommerce and marketing initiatives to better serve guests and hotel owners, Wyndham Hotel Group today announced the appointment of Miguel Oliveira to the new role of vice president, global digital commerce and marketing.
In this new role, Oliveira is responsible for supporting the company's brand marketing initiatives on global digital platforms and ensuring that Wyndham Hotel Group's digital products are designed for global adoption and usage.
With more than 18 years of experience, Oliveira has extensive background in eCommerce, marketing, strategy and operations. Prior to joining Wyndham Hotel Group, Miguel led a cross-functional team at Choice Hotels International to revamp design and functionality of choicehotels.com digital platforms. Previously, he served Hotels.com leading merchandising strategy and global coupon/value-added offers. Earlier in his career, he held management consulting roles with Boston Consulting Group, McKinsey & Company, BearingPoint, Inc. and KPMG LLP.
Oliveira earned a bachelor's degree in Business Administration from Federal University of Rio de Janeiro, an IAG Master in Marketing from Pontificia Universidade Catolica and a Master of Business Administration degree from Darden Graduate School of Business at the University of Virginia.
Wyndham Hotel Group is the world's largest hotel company based on number of hotels and is one of three hospitality business units of Wyndham Worldwide (NYSE: WYN). As both a leading hotel brand franchisor and hotel management services provider, the company's global portfolio consists of approximately 7,700 properties and over 668,500 rooms in 71 countries under the following brands: Dolce Hotels and Resorts® (acquired February 2015), Wyndham Grand® Hotels and Resorts, Wyndham Hotels and Resorts®, Wyndham Garden® Hotels, TRYP by Wyndham®, Wingate by Wyndham®, Hawthorn Suites by Wyndham®, Microtel Inn & Suites by Wyndham®, Ramada®, Baymont Inn & Suites®, Days Inn®, Super 8®, Howard Johnson®, Travelodge® and Knights Inn®. Wyndham Rewards, the company's guest loyalty program offers more than 40 million members the opportunity to earn and redeem points at thousands of hotels across the world. For more information visit www.wyndhamworldwide.com.
If you have any questions or need any additional information, please feel free to reach out!
Contact:
Gabriella Chiera
Marketing Communications Specialist
Wyndham Hotel Group
Gabriella.chiera@wyn.com
22 Sylvan Way
Parsippany, NJ 07054
Tel: (973) 753-6590
www.wyndhamworldwide.com




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