Maya Hotels Opens Four Points by Sheraton Birmingham Homewood Following Conversion Renovation

USA, Charlotte, North Carolina. December 25, 2019

Maya Hotels today announced the opening of Four Points by Sheraton Birmingham Homewood. Catering to the needs of today's everyday traveler, the hotel offers approachable design, stylish comfort and all of the brand's popular extras including a 24-hour fitness center, heated pool, fast and free Wi-Fi throughout the hotel, and the Best Brews™ program.

Four Points by Sheraton Birmingham Homewood, managed by Charlotte-based Maya Hotels, offers 108 spacious guest rooms, over 1,800 square feet of meeting space and a business center. Guests will enjoy full-service dining at the hotel pub and the brand's signature Best Brews program, which offers curated local beers on tap. The local craft beer featured at Four Points by Sheraton Birmingham Homewood is Muchacho from Good People Brewing Company.

Four Points by Sheraton Birmingham Homewood is just a short drive from downtown and several major corporations such as State Farm Insurance Company, Regions Bank, Wells Fargo, and Alltec Industries. It also features easy access to well-known attractions like the Botanical Gardens, Birmingham Zoo, and the Civil Rights Museum. Nearby shopping and entertainment includes the Galleria Shopping Center, Barber Motorsports, the Birmingham-Jefferson Convention Complex, the Birmingham Race Course, and Legion Field. The hotel is located roughly 12 miles from Birmingham-Shuttlesworth International Airport (BHM) for a convenient trip.

"Designed with the everyday traveler in mind, Four Points by Sheraton Birmingham Homewood will be a convenient stay for anyone looking to enjoy the world-class attractions of Birmingham," said Janis Milham, Senior Vice President and Global Brand Leader, Classic Select Brands. "Accessible to families and business travelers alike, the friendly design of the property will make anyone's stay comfortable."

CEO of Maya Hotels, J.D. Deva, stated, "We are thrilled to add the Four Points brand to the Birmingham market. We look forward to welcoming guests to our hotel as a destination of choice for leisure and business travelers from all over the country." Vice President, Parimal Thakor, continued, "The brand's timeless and casual style will enable the hotel to emerge as a leading choice among travelers."

Four Points by Sheraton is one of the most globally distributed brands in Marriott International's portfolio, boasting more than 280 hotels in 44 countries and territories. Four Points has over 120 signed hotels in the pipeline, with 50% of this growth in international markets, half of which are expected to open in the Asia-Pacific region.

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in February 2020...

Social Media: Social Listening Tools

The reach and influence of social media is staggering. Nearly 3 billion people use social media daily, posting a range of messages, selfies, images, and everything in-between. According to HubSpot, almost 4 million posts are uploaded to the major social networks every single minute! That's an astounding amount of content and it is crucial for hotels to skillfully use social media in order to effectively compete. From establishing a suitable brand identity and voice to creating content across all the major networks (Facebook, Twitter, Instagram, Pinterest, etc.), the goal is to actively engage consumers and to eventually convert them to customers. Some hotels are initiating online contests as a way to attract new customers, while others are rewarding customers with discounts who subscribe to the their email lists or follow their social media pages. Another recent strategy is to employ social media listening tools that track what people are posting online about their businesses. These tools allow hotels to monitor - or listen to - what's being said about a brand across the entire social web, and this can prove to be very valuable, unfiltered information. Social listening permits hotels to be aware of people's opinions about their business, industry or competitors, and some of these tools even listen beyond social media platforms. They also monitor publicly available information on blogs, forums, news outlets and websites. Some listening tools are more focused on gathering and analyzing data, while others offer more engagement-oriented features, which allow hotels to interact with people right from the platform. Often the information that is gleaned from these listening tools ends up being the most authentic, unbiased insights a business can get. The February Hotel Business Review will document what some hotels are doing to successfully integrate social media strategies into their operations.