Rosewood Hotel Group Appoints Jarrod Tuck as Vice President, Customer Relationship Management
With the appointment of Jarrod Tuck to the newly created position of vice president, customer relationship management, Rosewood Hotel Group has added strong leadership to the company's marketing team to support its ambitious expansion and growing presence in the global luxury hospitality arena. Tuck will oversee the CRM direction for ultra-luxury Rosewood Hotels & Resorts®, upper-upscale New World Hotels & Resorts and lifestyle KHOS hotels.
In this role, Tuck will provide strategic leadership and daily oversight to the company's CRM platform, customer profile data hygiene and orchestrated digital communication efforts. He will work closely with the group's IT department along with the brand, digital, operation and sales and marketing teams.
"I am delighted to welcome Jarrod as a strategic leader to Rosewood Hotel Group," says Chief Brand Officer Joanna Gunn. "We have an exciting roadmap ahead with the goal of further enhancing meaningful and long-lasting relationships with all of our guests. The knowledge and experience Jarrod brings to the organization will accelerate our ambitions by enabling us to capture critical data and insights to improve and evolve our business performance."
Previously, Tuck was senior director, analytics, customer technology and CRM for Estée Lauder Companies. In this role, he oversaw the regional execution of multi-brand consumer lifestyle programs and led an APAC-wide consumer technology revamp. He has also led consumer experience, loyalty, analytics and CRM communications across multiple industries including retail, automotive and insurance. Jarrod holds a Doctor of Philosophy in Statistics from La Trobe University, Melbourne.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
