Hyatt Selects Cendyn E-Concierge for Global Use

Unique Program Allows Customers to Interactively Book Services at Hyatt Hotels Worldwide

. October 14, 2008

BOCA RATON, FL, March 28, 2006. Hyatt Hotels & Resorts has contracted with Cendyn for its E-Concierge customer relationship tool for use by the 216 Hyatt hotels and resorts in 44 countries around the world, operating under the Hyatt(R), Hyatt Regency(R), Grand Hyatt(R) and Park Hyatt(R) brands.

Hyatt's E-Concierge online planner allows guests to plan the ultimate customized itinerary prior to arrival with the simple click of a mouse. Hyatt's guests traveling on leisure or business can better plan for meals or schedule a relaxing spa visit around their busy schedules. Likewise, reserving tee times or arranging adventure travel excursions in advance of arrival means travelers do not have to waste time making decisions once on property.

"E-Concierge assists hotels in creating a streamlined reservations process which ultimately increases guest loyalty. We are delighted that Hyatt has chosen Cendyn for this important company initiative" said Charles Deyo, Cendyn's President.

Hyatt's E-Concierge program allows customers to interactively book services at hotels prior to arrival. The types of services include room service, dinner reservations, transportation, room requests, golf, tennis, arrival amenities, spa treatments and more. With Hyatt's E-Concierge system outside activities can also be arranged such as adventure and jeep tours, theatre tickets and hot air balloon rides. The system is also being interfaced to other third party reservation systems for real time confirmation of customers' requests.

"Many of our guests prefer to book their travel and associated activities online. Enhancing the overall travel experience for our guests through the convenience provided by E-Concierge suits their desires and we are delighted to be providing this service for them," said, Joan Lowell, Vice President of Electronic Distribution for Hyatt Hotels Corporation.

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