Choice Hotels Announces 2010 Platinum & Gold Hospitality Award Winners

126 Choice Brand Hotels Receive Prestigious Platinum Award

. January 28, 2010

Silver Spring, Md. (January 27, 2010) - Rolling out the red carpet, worldwide lodging franchisor Choice Hotels International, Inc. (NYSE: CHH) would like to congratulate its winning franchised domestic hotels that have received a 2010 Platinum or Gold Hospitality Award—the company's most prestigious property-level awards. This year, Choice Hotels awarded a Platinum Hospitality designation to 126 of its properties, with 301 hotels going home with a Gold Hospitality Award.

“These award-winning hotels are truly the properties that shine day in and day out, representing not only the best of the best from across the country, but also the tremendous value that a Choice brand hotel can offer to today's travelers,” said Steve Joyce, president and chief executive officer of Choice Hotels. “We're very proud to have each and every one of these hotels as part of our Choice family and I congratulate them all on receiving these distinguished awards.”

With close to 5,000 Choice hotels across the United States, these 427 Hospitality Award-winning hotels represent the company's top performing properties, thanks to their consistent and on-going demonstration of exceptional focus and dedication to guest satisfaction. All Platinum Award-designated properties proudly represent the top three percent of all open hotels within their brand. Properties boasting a Gold Award status are selected among the top ten percent of hotels operating under their flag. Property rankings and performance are determined by an official ranking reports from Choice Hotels.

For more information on the 2010 Platinum and Gold Hospitality Award Winners from Choice Hotels International, visit choicehotels.com to look for each winning hotel's special award emblem.

About Choice Hotels Choice Hotels International, Inc. franchises more than 6,000 hotels, representing more than 485,000 rooms in the United States and more than 35 other countries and territories. As of September 30, 2009, more than 700 hotels are under construction, awaiting conversion or approved for development in the United States, representing more than 59,000 rooms, and more than 100 hotels, representing approximately 9,400 rooms, are under construction, awaiting conversion or approved for development in more than 20 other countries and territories. The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands serve guests worldwide. In addition, via its Ascend Collection membership program, travelers in the United States, Canada and the Caribbean have upscale lodging options at historic, boutique and unique hotels.

Additional corporate information may be found on the Choice Hotels International, Inc. Web site, which may be accessed at www.choicehotels.com.


Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge, Rodeway Inn and Ascend Collection are proprietary trademarks and service marks of Choice Hotels International. (C) 2010 Choice Hotels International, Inc. All rights reserved.

Business Contact:

Rocco Loverro
T: 301-592-6719
E: [email protected]

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